The World of Media 5 Years in our Future 

     The year is 2020 and media is increasingly available and a more prevalent part of our lives than ever before. Handheld devices and smart curved TVs with high-resolution displays are bringing the world its news, entertainment and many other forms of media content. The mobile market has been so saturated from different devices that any size device is available, and can perform every function of a laptop from 2015 with touch sensitive, and interactive screens. These devices bring content to their users in ways that allow them to quickly highlight and skim an article for information if they are in a rush, or sit down and expand their webpages to eReading specialized formats. The advertisement industry has started to realize that face time has been taken away from traditional cable newspapers, and other print and is focusing its efforts to these mobile formats. Media giants are using their increasing size and pull to start driving what people see and how they see it digitally.
These media oligopolies have started consolidating much like other industries; such as the accounting major firms and the airline market. “The communications cartel has exercised stunning influence over national legislation and government agencies, an influence whose scope and scope and power would have been considered scandalous or illegal twenty years ago, (p. 51)” said Ben H. Bagadikian. This consolidation aids the ability for one entity to exert influence over the general population, making media a hot debate in political affairs all over the world. This exposure to singular media is causing public unrest and a rejection to giants such as Google, Comcast,  and ABC. The people are more and more aware of information, but also of its slants, causing them to use the internet to start forming 3rd party localized media again. These companies have access to the same technologies as the giants, due to computing innovation and internet growth and coverage.

Question of Reference: Describe your vision of how the media world will be for most people five years from now.  Discuss how and where people would access news, entertainment, and other media content and examine what media companies may be important.